The University of East London (UEL) is a public university in the UK and is recognised as such by the UK government. They are a careers-led university, dedicated to supporting students to develop the skills, emotional intelligence, and creativity needed to thrive in a constantly changing world. It has two campuses in London -  Stratford and London Docklands. Their ambitious but achievable goal is to become the leading careers-focused, enterprising university in the UK, one which both prepares students for jobs of the future and provides the innovation to drive that future sustainably and inclusively. UEL and its predecessor institutions have a number of notable academic staff and alumni, including politicians, business people, authors, actors, musicians, and sportspeople.

According to the recently published QS rankings for 2021, UEL ranks 68^th amongst UK institutions. 

This is designed to give Learners/Students the opportunity to:

• Acquire and demonstrate a systematic understanding and critical awareness of current research and advanced scholarship concerning media and communications industries and practices
• Demonstrate knowledge of a range of communicative situations and cultural practices, along with the ability to produce detailed analyses of these, and to make comparisons and connections
• Be able to evaluate critically current research and advanced scholarship in the relevant disciplines and fields of study.
• Show originality and self-direction in the application of knowledge through a variety of analytical, research, writing and professional practice-based tasks.
• Demonstrate the ability to engage with and to advance creative processes in one or more forms of media or cultural production (and/or) demonstrate competencies within selected areas of creative and professional practice in the media, marketing and communications industries
• Deliver outcomes in verbal, written and visual form consistent with standards expected at Masters level

5 days/week x 3 hours/day (Full-Time) 

3 days/week x 3 hours/day (Part-Time)

Total Contact Hours

288 Hours (Full-Time)

288 Hours (Part-Time)

Knowledge

• The ways in which cultural and media organisations and practices intersect with political and economic processes, cultural meaning-making, creativity and social communications
• The political, economic, social, cultural and technological forces that influence the media and communication industries
• The ways in which creative artefacts are originated, produced, distributed, appropriated and used.
• The organisation and influence of communications systems and processes in social, cultural, political and economic life across different countries and regions
• Advanced understanding of media and communication industries, their economic or business applications, their industrial and management structures and methods, their creative practices and techniques, their activities and influence on users, stakeholders and societies.
• Awareness of the dynamics, whether cultural, economic, ethical, legal, political, social or affective, which shape working environments in the media and marketing communications industries.
• The organisation of work and professional and occupational codes and practices in cultural production, distribution and reception
• The legal, ethical and other regulatory frameworks, including the intellectual property framework, that are relevant to media and cultural production, distribution, circulation, and reception

Thinking skills

• Engage critically with major thinkers, contemporary researchers and debates within the field, putting them to productive use
• Consider and evaluate your own work in a reflexive manner, with reference to academic codes of practice and/or professional conventions, issues and debates
• Carry out various forms of research for essays, projects, creative productions or other assignments involving sustained independent and critical enquiry, appropriate use of research methods, conceptual frameworks, data collection and original analysis.
• Develop critically informed analysis of cultural texts and practices associated with media and marketing communication industries

Subject-Based Practical skills

• Opportunity to develop work-based skills across media production, project design, research, planning, measurement and data analysis suitable for contemporary work in media and marketing communication.
• Demonstrate written and oral communication skills suitable for a variety of professional applications across the media and creative industry sectors
• Appreciate and apply ethical consideration and judgement to analysis of production, distribution and consumption in communication, media, film and culture.

Skills for life and work (general skills)

• Demonstrate a variety of computer-based skills ranging from data analysis to web-based technology and digital multimedia production skills
• Demonstrate awareness of relevant ethical codes and considerations for media industry sectors and comply with industry and academic ethical standards as appropriate.
• Organise and manage self-directed projects
• Investigate possible employment and/or doctoral research destinations
• Demonstrate the qualities and transferable skills necessary for employment including sound judgement, initiative, personal responsibility, decision-making in complex and unpredictable situations, and the independent learning ability required for continuing professional development.

• Assignments/Project
• Written Exam
• Portfolio
• TCA- Time Constrained Assessment
• Presentation

Academic Entry Requirements

Bachelor's degree with minimum Second Class (2:2) or equivalent in a Social Sciences or Humanities subject.

English Language Requirements

Overall IELTS 6.5 with a minimum of 6.0 in Writing, Speaking, Reading and Listening (or recognised equivalent) or equivalent in an accepted English language test.

Age Requirements: 21 years or above

Entry Requirements for Mature Candidates and those without formal qualifications

Accreditation of Prior Certificated and Experiential Learning:

• As an inclusive university, UEL recognises those who have been out of education for some time may not have the formal qualifications usually required. We welcome applications from those who can demonstrate their enthusiasm and commitment to study and have the relevant life/work experience that equips them to succeed on the course. We will assess this from the information provided in your application or may request additional information such as a CV or attendance at an interview. Please note that some courses require applicants to meet the entry requirements outlined.
• We welcome applications from those who can demonstrate their enthusiasm and commitment to study and have the relevant life/work experience that equips them to succeed on the course. We will assess this from the information provided in your application – your personal statement - to help us decide on your eligibility for the course. Please note that UEL courses require applicants to meet the entry requirement. LSBF provides pre-counselling and will be able to provide further advice on entry requirements and suitability for study.